Susanne Dansey’s Blog

Comments on and within the UK SMB Community (Formerly ‘UK SMB Girl’)

Too much choice can cause paralysis?

I was on the way up to Nottingham last week when I listened to an interesting article on Radio 4. It talks about the ‘tyranny of choice’ and is an interesting example of how large companies such as Asda have realised that having 88 different types of butter on the shelf has a less positive […]

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Licensing explained…

Looking through the delegate sign-up list for the Small Business Forum there are lots of questions around licensing, particularly volume licensing. Thanks to those who have submitted questions, I’m collating them and getting answers ready for the event. I could probably put a whole day together just to focus on this subject alone but there […]

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Try something new

Did you know that it’s easier to peel a banana from the bottom up?
Never tried?
So how do you know whether what you’ve been doing up until now is the easiest way of doing it?

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I met Ed Gibson…

I attended the UK & Ireland MVP Open Day today which was really interesting. To sit in a room amongst a group of passionate people from lots of different backgrounds and professions was pretty impressive and quietly I felt very overwhelmed. What inspired me the most was a presentation on security which was taken by […]

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Mr. Busy Campaign paves the way for future marketing campaigns aimed at small businesses

The Mr. Busy Campaign will be bidding SBSCers in UK and Ireland a hurried goodbye as he gets replaced by three new campaigns.
Here’s what the Mr. Busy campaign achieved:

101 Partners took part in the campaign within five weeks
24,000 end users were reached
98% of Partners told Microsoft that they would like to see more of these […]

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DemoShowcase goes SBSC

Great news! Microsoft Corp. have finally allowed one of the greatest tools that bridges the gap between the techies and the sales teams.
Vijay announced it on his blog after the much anticipated Worldwide SBSC PALs meeting.
Thank you to Nigel Postings and Chris Parkes for taking the feedback the Community has been generating over the last few months […]

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SBSC Ireland: ICT Small Business Productivity Improvement Programme

Something that Microsoft discussed in the Community event today was a programme that has been developed to support local businesses with the assistance of Irish SBSCers.
About the programme:
“With substantial financial support available through FÁS, and provision of the programme by industry leading business training and technology consultants, delivered on-site in a face-to-face manner with the […]

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Microsoft Ireland SBSC Community

Sitting in Microsoft Ireland’s ISV and SBSC Community day having a really good chat with some fantastic Partners. The presentations so far have been really interesting and it’ll be my job to tie it all together at the end of the day.
What’s interesting for me is that this event has been split into two days […]

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19:37 in Glasgow Airport

 
I’m in Glasgow airport after another good day with Partners and Microsoft and I’ve just popped into the book shop to browse the shelves. I have a bad habit of buying books and not reading them until some months later. Reminds me of those delegates who go home from events with their heads full of […]

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Why the SBSC Programme needs to step it up a gear

I’ve sat on this post for a while in various forms and my opinions and observations welcome your comments because I know that I am not alone in this way of thinking.
Note: when I say SBSC, I mean ‘Small Business Specialist Certification’.
As many of you know (both UK and WW), I’ve been bouncing around the […]

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