Susanne Dansey’s Blog

Comments on and within the UK SMB Community (Formerly ‘UK SMB Girl’)

Filtering out the noise for a specialised voice.

Did you know Dell promotes themselves in the US Small Business Community? There have been some recent changes close to home in the UK so it will be interesting to see how our Community responds in the New Year.
Now whatever you feel about Dell, I like the fact that they are contributing in their own way […]

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Do your guys care enough?

After popping back to visit the parents at the weekend we decided to drop into BlueWater to get some lunch. I wouldn’t normally suggest going to a huge shopping centre in a dug out chalk pit weeks before Christmas but I wanted to go and have a look at a coat which had been calling […]

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Managing my excitement

Hello,
Just a personal post to say that I am getting excited. With only a matter of days to go until our Small Business Forum on Thursday I’m hoping everyone remembers to turn up. Looking at the attendee list we have 170 delegates attending and I’ve asked lots of people from Microsoft, Symantec, and HP, nicely […]

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FUD Factor

I’ve finally discovered what FUD means. It wasn’t top of my list of things to do but as I was browsing my blog feeds one of the posts spelt it out for me.
F = Fear
U = Uncertainty
D = Doubt

I don’t like FUD, it’s something I hate being a prisoner of and I make sure that in […]

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Love ‘em or Lose ‘em

I’ve had a slim yellow book in my bag which talks about getting good people to stay since the Microsoft Worldwide Partner Conference back in Boston (2006!) which I got when I sat in on a seminar with my friend Matt. Finally, a few days ago I got to reading it and as usual penned plenty of […]

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Integrating IT into your business plan.

I’ve been fortunate to have a job which allows me to move up and down the Channel from the end-user right up to those in control at vendor level such as Microsoft, HP, and Symantec. I get the opportunity to engage with lots of different people and spread what, when you distill it, is pretty […]

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Westcoast Small Business Forum

Not long to go until the Small Business Partner Community gets to see what Westcoast are up to with regards to supporting this market. Hopefully you’ll see us being perfect swans (calm and graceful on top but paddling like billio underneath) as we present six workshops based around customer and Partner feedback.
I’ve enjoyed pulling it […]

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Too much choice can cause paralysis?

I was on the way up to Nottingham last week when I listened to an interesting article on Radio 4. It talks about the ‘tyranny of choice’ and is an interesting example of how large companies such as Asda have realised that having 88 different types of butter on the shelf has a less positive […]

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Try something new

Did you know that it’s easier to peel a banana from the bottom up?
Never tried?
So how do you know whether what you’ve been doing up until now is the easiest way of doing it?

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Mr. Busy Campaign paves the way for future marketing campaigns aimed at small businesses

The Mr. Busy Campaign will be bidding SBSCers in UK and Ireland a hurried goodbye as he gets replaced by three new campaigns.
Here’s what the Mr. Busy campaign achieved:

101 Partners took part in the campaign within five weeks
24,000 end users were reached
98% of Partners told Microsoft that they would like to see more of these […]

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